Hey! I am Sasha Zaiats,
Product Designer
My economics background sharpens my analytical approach to problem-solving. With 4+ years in fintech, startups, and AI, I design user-centric, data-driven products that make complex systems simple and intuitive
Case Studies
Led the end-to-end design of the Ask Alfa™ project — an AI insights assistant that increased user adoption by 34% and significantly improved engagement
2025
AI chat-based interface
Designed an e-commerce experience for the Ukrainian official distributor of Prinker Korea
Inc. — the world’s first instant tattoo printer
Inc. — the world’s first instant tattoo printer
2021
UX Research
No-code CMS Tilda
Designed a community app that helps neighbors connect, share resources, and solve local issues—fostering stronger connections
UX Research
Mobile app
Crafted a digital experience for LOFTECH, an architecture studio, transforming its design philosophy into an online presence through research, strategy, and visual design
UX Research
UX/UI Design
Redesigned the website for a coworking company, creating a modern, user-friendly experience that increased customer conversion
UX Research
Redesign
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